A strategic paid social media campaign was launched during the peak giving season, aiming to capture the hearts and wallets of potential donors through compelling storytelling and clear calls-to-action.
+175%
Fundraising
+120%
Donor retention
-53%
Cost per acquisition
Project Overview
A non-profit dedicated to educational causes found its digital fundraising efforts wanting. They aimed to leverage targeted social media campaigns during key giving periods to boost donations and engage with a wider donor base.
Challenge
The non-profit organisation was encountering substantial challenges in scaling their digital fundraising efforts, with traditional methods falling short in reaching the digital-savvy donor base and engaging them effectively.
Solution
A strategic paid social media campaign was launched during the peak giving season, aiming to capture the hearts and wallets of potential donors through compelling storytelling and clear calls-to-action.
Client Testimonials
"We've not only hit our fundraising targets but exceeded them beyond our wildest dreams, and we're seeing donors stick with us thanks to the strategies implemented by the team."
Nia Costa, Campaign Director
Let’s work together to create experiences that engage your audience & elevate your brand
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